Already here in Berlin at betacamp, very exciting assignment we have to do.. Our task is to create a digital concept, that will make women at the age of 35-65 be more intrigued and intersted in Copenhagen. Each group have a location that they need to focus on, meaning that the we need to intrgued the people from a specific location to come to Copenhagen or be more facinated about Copenhagen.. My group got Hamborg ..
We did a bit of brainstorm eventhough it was a bit hard, because we all were a bit tired from the loong (7 hours of traveling) trip… But i think we have something good .. something really good :)
After our little brainstorm we went for a nightwalk, we ended up at a restuarant called “que pasa”.. I’ve been there once, the last time i went to Berlin, it is a very cool and cosy place, with very chea drinks ;)
Tomorrow, the real day starts, we have to do some interviews and more research about our tawrget group, and getting to know them better regarding travling and also their needs went they do travel or take a city break..
I cant wait to see how the day will turn out and what kind of concept we will create :)
Its been a while since I was here in Berlin the last time, I love this city.. I love that alot of places are open at 12 o’clock at night„ and that there are people in the street who are happy … it is a bit weird compared to CPH.. but i love it :)
Lets see what tomorrow brings